Seeing the extraordinary in the ordinary

Check out this interesting approach on Design to take the ordinary and turn it into something new (FZD design)

As the title of the video says - We are surrounded by Design

I found the quote he mentions so inspiring I had to re-hear it a couple of times

Designers are able to see extraordinary things within the ordinary" (3:08)

http://www.youtube.com/watch?v=aNzz0B3ZXzs